In 2024, we celebrated our 10th anniversary by introducing a new shopper bag to our range. The years have brought with them growth, learning and a deep commitment to sustainable production and high-quality craftsmanship. This anniversary year, the Hermione bag, is a wonderful example of these values, reflecting our roots and the direction we are heading.

Hermione is designed for those who value practicality, quality and a story that carries with it history and modern-day traditions.

Utua brown Hermione shopper
This Hermione shopper is especially beautiful when it's vegetable tanned.

Hermione – Shopper for everyday needs

Shoppers are here to stay, and their popularity is based above all on practicality. Hermione offers a versatile solution for both work and other everyday tasks. The spacious interior of the bag is sized to fit all the daily necessities: a laptop, documents and other essential items. The user does not have to compromise on practicality or lack of space.

Hermione is designed with everyday challenges and needs in mind. The long straps make it comfortable to carry, and the bag's simple yet stylish look ensures it's suitable for a variety of occasions. And because it's made entirely of vegetable-tanned, hardened leather, it stands on its own.

This shopper bag makes everyday life easier – it can be taken with you on a business trip, for coffee with friends or during a day in the city. Thanks to its generous size, it can also hold a small purse or even a phone case if you want to travel lighter throughout the day.

Hermione of Greek Mythology – Strong and Inspiring

The Hermione bag takes its name from Greek mythology, and this choice was carefully considered. Hermione was the daughter of King Menelaus and Queen Helen, known for her strength and determination. She is an example of courage and respect for tradition, and her story still lives strong in Greek culture. The choice of name conveys that the bag is designed to stand the test of time – just as Hermione’s legacy has endured for millennia.

The Hermione name carries the power of history and tradition – and this bag is designed to meet the demands of modern life, while still adhering to classic values.

There is a story behind the name. It is a tribute to today's strong women who balance many roles and responsibilities. We want to offer bags that are as durable and multi-dimensional as the people who wear them.

Vegetable tanned leather – a natural and sustainable choice

The bag is made of vegetable-tanned leather, which is an ecological and sustainable option. Vegetable tanning is one of the oldest known leather processing methods, and its history dates back thousands of years. The method was already used in ancient Greece and Rome about 5,000 years ago.

Vegetable tanning is based on the use of natural tannins, such as tree bark, leaves and other plants, to preserve and treat leather. This natural process stood out from many other tanning methods primarily because of its environmental friendliness and longevity. In addition, each hide is dyed by hand, making each bag unique in its own way.

Although vegetable tanning is an ancient method, it is still popular today precisely because of its ecological and sustainability. Today's vegetable tanned leather is based on the same basic principles as thousands of years ago, but the methods have been refined and developed as technology and knowledge have increased.

This manufacturing method produces high-quality and breathable leather that patinas beautifully over time. Patina is a special feature that makes Hermione unique – each bag ages in its own way, gaining a unique look with use.

The use of vegetable tanned leather is no coincidence. It supports Utua's responsibility principles and sustainable development goals. The ecological production process is an important part of our company's operations, and the use of vegetable tanned leather is a concrete demonstration of how products can be both stylish and environmentally friendly. Hermione is designed to last, making it a long-term investment.

Utua brown Hermione shopper, vegetable tanned
Shoppers are versatile and convenient, especially as work bags.

The value of craftsmanship in the anniversary year

Our bags are known for their colorfulness , high quality and the fact that each product is carefully handmade. Hermione is no exception. The bags are made by hand, which makes each product unique. The tradition of craftsmanship is an important part of Utua's identity, and especially in the anniversary year this is emphasized even more. Every seam, material and detail of the bag has been carefully considered to ensure that the end result is durable and beautiful.

To celebrate the anniversary, we wanted to highlight the importance of domestic design and Greek craftsmanship. Each bag is individually and carefully crafted by skilled hands in Northern Greece, in a small family studio run by two generations.

Shopper, shoulder bag and work bag in one package

The Hermione bag is versatile and designed to make everyday life easier. It is the right size to carry everything you need, yet light enough to take with you on your leisure trips. The streamlined look ensures that the bag is suitable for both work and casual wear.

Hermione works equally well as a work bag , a shopper or a shoulder bag . It is designed for everyday use, where versatility and durability are key. The color range includes black, brown, green and yellow. This stylish shopper offers quality you can rely on year after year.

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